Anyone wanting to get a job in advertising needs to be just like the guys in Mad Men, right?
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Advertising Careers Channel
Advertising, to put it simply, is the promotion of a product or a service to an audience. There are many different ways that this could be done – through the media in TV, print, radio and online. In outdoor advertising. With an experiential campaign where members of the public come into direct contact with what you’re trying to sell. The options are endless, and in a world where it is increasingly hard to get brand messages heard, creativity is key in this industry.